Custom Sender ID

Send every message from a recognizable, branded Sender ID instead of a random number, registered and approved with Nigeria's major mobile networks.

Custom Sender ID

A Sender ID is the name that appears as the sender of your SMS. Send every message from a recognizable, branded Sender ID instead of a random number, registered and approved with Nigeria’s major mobile networks. It boosts your brand reputation and consumer trust for both transactional and marketing messages.

Why it matters

  • Instant brand recognition in every inbox
  • Greater confidence that a message is genuinely from you
  • A consistent identity across promotions, alerts and reminders

How it works

Tell us the name you would like to use, and our team will guide you through registration. Nigerian networks review Sender IDs independently, so approval timelines can vary. We will keep you informed along the way.

Learn more in our complete guide to Custom Sender IDs in Nigeria, or ask about a Custom Sender ID.

Questions about Custom Sender ID

What is a Custom Sender ID?

A Sender ID is the name shown as the sender of your SMS. A Custom Sender ID displays your brand name instead of a phone number, so customers recognise your messages immediately.

Other services

Bulk SMS

Bulk SMS

Flagship

Send personalized, scheduled SMS campaigns to your full customer list. Built-in duplicate detection and delivery analytics mean you know exactly who received your message, and when.

Learn more

Real-Time Analytics

Monitor delivery rates, track link click-throughs and optimize campaign performance as it happens, with reports you can act on.

Learn more

Email & Voice

Coming soon

Reliable transactional and marketing email, plus voice notifications and text-to-speech messaging, from the same platform. Coming soon.

Register interest

Ready to Reach Your Customers?

Create an account and start sending in minutes — no setup fees, no long-term contracts.

Get messaging tips in your inbox

Occasional updates from eSMS Africa. Unsubscribe any time.